Gold medals for Sokołów products and an Acanthus Aureus award for the fair stand
This year’s Poznań International Fairs are a true feast for Sokołów, with rain of awards, great guests and immense popularity.
8 Sokołów products received Gold Medals of the Poznań International Fair at the International Trade Fair for Food. The PIF Gold Medal is one of the most recognizable awards on the Polish market. It is awarded — following a rigorous expert assessment — to innovative products of the highest quality. Each year, almost 500 products compete for the Gold Medal. However, only the ones that meet the statutory criteria and gain positive recommendations of professional jury will receive this prestigious award.
Jury, consisting of eminent experts representing relevant fields of economic life, looks for modern, innovative products created using top technologies.
The PIF Gold Medal is therefore a confirmation of excellence of the product and, consequently, part of its market promotion. Medals presented by the Minister of Agriculture and Rural Development Marek Sawicki, were received by the President of the Sokołów S.A. Management Board Boguslaw Miszczuk, and the Vice President, Mieczysław Walkowiak.
Awarded products:
- Qulinary Feast prima beef burger
- Qulinary Feast rump steak
- Qulinary Feast Baby Tops roast beef
- Naturrino baked pate
- Naturrino baked ham
- Naturrino baked pork loin
- Naturrino traditional “Necówka”
- Raw smoked bacon
All products were available for tasting at the Sokołów fair stand, which also received an award — the Acanthus Aureus. Awarded by the Poznań International Fair, the prize aims to reward the best architectural and graphic solutions facilitating direct communication with customers and emphasizing the positive image of the company that is presenting its offer during fairs.
The Acanthus Aureus statuette goes to the best designed stands that do a perfect job in implementing the corporate marketing strategy.